Read about our UNTOUCHABLE Pickup Coaches

Hi, I'm Brad P. I launched my company, Underground Dating Seminar, in 2005. We have now been changing people's lives for the better all around the world for almost a full decade! The goal for hiring coaches has always been the same since day one. I bring in coaches who have real results and can teach students from their own field experience with my method.

My coaches all have dozens of cold approach lays using my method. They all are patient and compassionate teachers. They all have spent many days in the field with me learning my advanced teaching techniques.

We do everything to make you comfortable. We understand that it's hard to be a beginner at this. Please check out my roster. It includes top notch elite individuals from all over the world.

My staff is highly educated, and includes two Ph.Ds and two MDs. We are also an ethnically diverse group, with coaches from the following ethnic groups:

Indian PUA Coach

Middle Eastern PUA Coach

Asian PUA Coach

German PUA Coach

Latino PUA Coach

American PUA Coach

Australian PUA Coach

Here's a list of our unstoppable pickup coaches:



Brad P. - Guru (Los Angeles)

Brad P. is the creator and visionary of the Underground Dating Seminar and the 30/30 Club. Brad's teaching style comes from 5 years of being a social worker and 3 years of being a basketball coach. He has traveled all over the USA and Canada dating the most beautiful women imaginable. After learning the game from some of the greatest naturals in the world, Brad developed the UDS curriculum in 2005 and has been helping men all over the world improve their love-lives.

Contact us to schedule a training with Brad.


JAKE P. - HEAD COACH (Los angeleS & las vegas)

Jake P. grew up as a clueless math geek in Iowa. He made an astounding metamorphosis into a world traveler, bartender, poker player, and gamemaster. Analytical and systematic, he utilizes the building blocks of interaction to both teach and produce results in his students. Jake has coached under Brad since early 2008 and is now Brad's go-to guy in Las Vegas and the midwest.

Contact us to schedule a training with Jake.

Read Jakes Blog HERE (Contains videos).



The doctor - head COACH (New York city & ASIA)

The Doctor is a very accomplished traveler, public speaker, published author and expert in the world of leadership and business. With a PhD in Science, The Doctor began his training with Brad P. in 2010 and quickly advanced to coaching in 2011. The Doctor is based out of New York City and spends quite a bit of time traveling overseas in Asia, where he has not only coached students but has also developed a very particular specialty for attracting and seducing hot Asian women. Despite being over the age of 40, The Doctor has seduced and dated women at least 20 years younger than himself. 

Contact us to schedule a training with The Doctor.

Read The Doctor's Blog HERE.


Dale P. - Head Coach (Australia)

Dale P. has been through all Brad P's programs, including 2 Workshops, the 30/30 Club, and was instrumental in setting up the Pickup Mansion. Dale is a master coach on the 30/30 Forum, and has helped hundreds of guys improve their game. Dale's background as a trainer in the Australian military has made him into an expert coach, and he has recently joined Brad P's team of trainers. If you're in Australia and you are looking to improve your game, Dale can teach you to implement any Brad P. technique you'd like to learn.

Contact us to schedule a training with Dale P.

Read Dale's Blog HERE.



John is our European Coach, based out of London. When John attended his first workshop, he was overweight and had virtually no social skills. Being a full time medical student and working towards becoming a doctor, John is a very bright individual with an exceptional amount of self motivation and dedication. Pushing himself seven days a week, John went on to not only mastering pickup, but mastering martial arts, taking control of his health and fitness and becoming an all-star Online Coach for Brad's 30/30 Club program. 

With over 30 lay reports during the course of his 30/30 Club training, direct coaching and guidance from Brad P. and a very positive attitude, John is a great role model and coach for students who are ready to make a change in their lives today.

Contact us to schedule a training with John.

Read John's Blog HERE.



Drew is your typical computer nerd. Always labeled as the "nice guy" and couldn't even score a prom date. Drew began as one of Brad's first students, back in 2005, when Brad was still teaching in a pizza shop in New York City. Drew has since went on to coach 30/30 Club, teach workshops alongside Brad P. as well as coach students in our Pickup Mansion program.

Drew can now be found coaching students in both New York City and Los Angeles. 

Contact us to schedule a training with Drew.


Berretta was one of the first students to learn from Brad, back in 2005. Since then, Berretta can now be found teaching alongside Brad P. and Jake at the Pickup Mansion in Hollywood, California as well as teaching workshops and private 1-on-1 sessions in New York City.

Berretta is a stellar coach, who patiently works with students to reach their goals with women. With a background in music education, Berretta understands that only perfect practice makes perfect technique and he always aim to bring the best out of his students. As the youngest coach on our staff, Berretta has particularly worked with students who are under-21 that want to learn how to meet girls and improve their lifestyles outside of the usual night club and bar environment.

Contact us to schedule a training with Berretta.
Read Berretta's Blog HERE.

RAIJN - COACH (Europe)

Raijn has done it all! In 2010, Raijn began his coaching through our 30/30 Club program while living in Australia. After much success already, Raijn continued to work privately with personal coaching from our Brad P. team, which inevitably led him to living a full year in Los Angeles at our signature Pickup Mansion program located in Hollywood!

Over the course of a full year, Raijn has learned to comprehend not only how to approach and achieve amazing success with women, but he had to learn outside of his comfort zone while in a new city and country. Raijn is a man of determination and effort. Raijn's even penetrated the red carpet movie primieres, high profile parties throughout Hollywood and even partied it up at the Playboy Mansion.

Imagine what Raijn can inspire you to do to reach your potential with women?

Contact us to schedule a training with Raijn.

These coaches may be at your workshop. Read all about them in our reviews.

Click here to download all reviews.

Coach Locations:

Brad P.- Los Angeles

Jake P.- Los Angeles / Las Vegas

The Doctor - New York City / Asia

Dale - Sydney / Melbourne

John K - London / Europe

Berretta - New York City